Build A Strategy That Resonates with Sports Fans
In the dynamic world of sports marketing, standing out requires more than just visibility; it demands strategic alignment and impactful execution.
At Marshall Advertising, we specialize in navigating the complexities of sports sponsorships, offering expertise and industry knowledge to secure the best deals for your brand. Our full range of partnership opportunities is available nationwide, with any team, in any market. These partnerships are tailored to meet your unique goals and budget, ensuring maximum impact and effectiveness for your sponsorship investment.
There are two methods of sponsorships, promoting directly with the team or promoting on in-game telecasts:
Promoting directly with the team
- Signage on boards, courts, scoreboards, outfield walls, in-ice logo, jumbotron, entitlement of an area within the arena or stadium
- Naming rights to a stadium or arena
- Jersey patches & helmet logos
- Season presenting
- Custom sponsorship
Promoting on in-game telecasts
- Commercials
- Segment sponsors
- Special telecast features
- Presenting sponsors
Why Partner with the Experts?
At Marshall Advertising, we understand sports sponsorships and can help you make informed decisions and maximize your investment. From small sponsorships to large, our goal is to ensure your sponsorship achieves maximum impact and effectiveness.
We helped Amalie Motor Oil secure a 10-year naming rights deal for the Tampa Bay Lightning’s arena, Amalie Arena, putting their brand in the spotlight for millions of hockey fans.
Partner with us to experience the same level of success and brand elevation with sports sponsorships. Rest assured, you don’t need a massive partnerships like a naming rights deal to have an effective sponsorship campaign or tie-in with a team.
To genuinely connect with these passionate audiences, it’s essential to speak their language, build trust, and be present in the moments that matter most. Make emotional connections to a rabid fan base, put your brand in front sports fans, and set yourself apart from your competitors.
That’s where our fan-first approach excels. We dive deep into understanding your target audience, crafting custom activation strategies that resonate personally and build trust. From tailored content to immersive experiences, we ensure your brand becomes an integral part of the fan journey.
In a positive and dynamic environment, expanding your market reach is not just about numbers—it’s about meaningful connections. Our comprehensive approach ensures your brand extends its influence effectively and authentically. We leverage the power of sports to tap into diverse and engaged audiences, amplifying your message across multiple channels.
With our strategic insights and innovative campaigns, we create opportunities for brand recognition in new ways. We can help you reach and resonate with passionate sports fans.
In the dynamic world of sports sponsorships, results are everything. We prioritize the key performance indicators that truly resonate with your brand. Our live reporting dashboard tracks every facet of your campaign’s performance, from broadcast reach to social media engagement. With our hands-on approach and continuous optimization, you can experience the tangible impact of your sports sponsorship.
Don't Take Our Word for It
We could continue sharing the results we’ve achieved, but we prefer to let our clients experiences speak for themselves:
Additionally, their proficiency in developing and managing sports sponsorships has added a dynamic layer to our brand, creating an emotional connection with our audience. Marshall's commitment to excellence is not just in achieving numbers but in crafting a holistic strategy that truly elevates our brand and offerings. Suncoast Credit Union proudly endorses Marshall Advertising for their unwavering dedication to our success."
Frequently Asked Questions
Yes, sports sponsorships are highly negotiable, and our team excels in negotiating agreements that are not only favorable but also strategically beneficial for your brand. We are dedicated to securing partnerships that align perfectly with your budget and strategic goals.
There are several types of sports sponsorships, each offering unique opportunities for brands to engage with fans and achieve their marketing goals:
- Team sponsorships: Partnering with a specific sports team, which may include jersey branding, stadium signage, or exclusive promotional rights.
- Event sponsorships: Supporting a specific sports event, such as a tournament, race, or championship, through on-site branding, fan experiences, and media exposure.
- Athlete endorsements: Collaborating with individual athletes to promote products, services, or brand messages through advertising, social media, or personal appearances.
- Venue or facility sponsorships: Securing naming rights or exclusive branding opportunities at a sports stadium, arena, or training facility.
- Media sponsorships: Partnering with sports broadcasters or digital platforms to reach fans through sponsored content, ad placements, or branded segments.